PAAB Resource Appendix Fair balance in Small Space Ads |
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Indication placement
Case 8: Multi-frame banner ad (auto-rotating).
Not acceptable
Per code section 2.10.1, the indication should appear with the first set of marketing message. Placement on frame 2 does not meet this requirement.
728 x 90
Case 9: Multi-frame banner ad (auto-rotating).
Acceptable
By presenting the indication on the first frame, code section 2.10.1 is satisfied.
728 x 90
All examples and drugs are fictitious for training purposes. These ads have been designed for desktop viewing.